Marketing Coordinator

Marketing Coordinator

Schedule

• Full-time

• Monday to Friday

• 9:00 AM to 5:00 PM (Pacific Time

Responsibilities

Digital Marketing & Advertising

• Manage and optimize Meta Ads (Facebook & Instagram).

• Support Google Ads, Local Service Ads (LSAs), and PPC campaigns.

• Monitor campaign performance and adjust strategies based on results.

• Test new marketing channels and growth opportunities.

• Track ROI, cost per lead, and cost per signed case.

Content Creation & Social Media

• Manage social media platforms (Facebook, Instagram, TikTok, YouTube, LinkedIn).

• Create graphics, videos, reels, and digital content.

• Use AI tools to support content creation and video production.

• Coordinate video shoots, testimonials, and promotional campaigns.

• Develop and maintain content calendars.

Intake & Lead Management

• Answer inbound calls generated through marketing efforts.

• Collect information from prospective clients.

• Assess lead quality and campaign effectiveness.

• Route qualified leads and ensure proper follow-up.

• Support referral partner relationship management.

Reporting & Analytics

• Analyze marketing and intake performance data.

• Generate weekly and monthly reports.

• Provide recommendations based on campaign results.

• Monitor conversion rates, referral performance, and intake metrics.

Community & Brand Development

• Assist with events, sponsorships, and community initiatives.

• Coordinate branded merchandise and client appreciation campaigns.

• Support partnerships with influencers, athletes, and local organizations.

Vendor & Project Coordination

• Collaborate with agencies, designers, SEO specialists, and vendors.

• Track project timelines, deadlines, and deliverables.

Required Qualifications

• 2+ years of experience in Marketing, Digital Marketing, Social Media Management, or Advertising.

• Must-have: Hands-on experience managing Meta Ads campaigns.

• Experience creating and launching digital advertising campaigns.

• Strong portfolio showcasing social media content, ads, videos, or marketing campaigns.

• Experience with Canva, Adobe Creative Suite, CapCut, Premiere Pro, or similar tools.

• Understanding of social media platforms and content strategies.

• Experience analyzing campaign performance and marketing metrics.

• Advanced English communication skills (written and verbal).

• Strong customer service and relationship-building skills.

• Ability to work independently with minimal supervision.