Email Marketing & Automation Specialist

Email Marketing & Automation Specialist Advanced/fluent English | 100% Remote | Contractor MADE Hoops is the grassroots leader in cutting-edge youth basketball events and experiences. Each year, the company hosts 100+ boys' and girls' basketball events across the country, featuring elite competition, high-level coaching, and professionally run events, and has reached hundreds of thousands of participants. Beyond the court, MADE Hoops also designs and sells performance-driven apparel built for the elite basketball player. The Challenge We're looking for someone with hands-on experience in Email Marketing and Automation who can work autonomously and exercise sound judgment in a fast-paced environment with multiple campaigns running at once. This role has a strong focus on execution. You will primarily be responsible for:

• Building, configuring, testing, and scheduling email marketing campaigns.

• Developing and optimizing automations, flows, and customer journeys.

• Managing segmentation and lists.

• Reviewing and troubleshooting errors in campaigns, flows, and forms.

• Tracking performance metrics and preparing basic reports.

• Integrating email marketing with other tools and channels, including SMS.

• Contributing to the evolution of the company's Marketing Automation strategy.

This is a hands-on position with plenty of room to contribute ideas and drive improvements. What We're Looking For

• Advanced/fluent English, both spoken and written (required).

• 2+ years of hands-on experience in Email Marketing and Automation.

• Experience building and managing campaigns, flows, automations, and customer journeys.

• Klaviyo: hands-on experience is highly valued.

• Knowledge of segmentation, list management, deliverability, and database best practices.

• Sound judgment to spot issues, propose improvements, and see execution through.

Nice to have: Shopify | HubSpot | SMS Marketing | HTML | Integrations/Data | Figma or Adobe Work Arrangement

• 100% remote

• Contractor

• 35 hours per week

• Core hours: 10 a.m.–5 p.m. EST

If you're excited about working in a young, dynamic environment and want a role that combines execution, autonomy, and growth, we'd love to hear from you! To apply, please send your résumé and salary expectations.