Growth Analyst: Paid Acquisition to Repeat Revenue

• Analytical and decision-driven: you explain why a number moved, not just what it did

• Focused on revenue and customer quality, not clicks or lead counts

• Hands-on: you use Claude daily against our live database to answer your own questions. Access is read-only, typically through an MCP connection.

• Cross-functional across ads, funnel, messaging and lifecycle email

This role is not

• A Google Ads button-pushing or media-buying job. You have run Google Ads accounts yourself, but your value is in the analysis.

• Built on CTR, CPC or CPL as success metrics

• A position where you report numbers someone else pulled

• A fit if you rely on a CRM to verify conversions. We don't use one, and our source of truth is our own database.

Responsabilidades: • Analyze Google Ads campaigns and keywords by downstream behavior: which ones drive one-time buyers and which drive repeat customers.

• Run cohort analysis on signups: group customers by campaign and first-order behavior, then follow them to repeat orders and value.

• Check that the conversions Google reports are real and carry the right value, and fix tracking when they aren't.

• Align ad messaging and landing pages with the customers we want to keep.

• Connect acquisition source to lifecycle email in Customer.io: who orders once and doesn't return.

Deseable: • Experience running a self-serve funnel from first click to repeat purchase. Freemium, e-commerce, subscription and marketplace funnels all count.

• Hands-on Google Ads experience and an understanding of conversion tracking and conversion value

• A track record of tying paid acquisition to revenue or retention, with numbers

• Comfort with imperfect data and with pushing back on assumptions

• Daily use of Claude or similar tools, and you can say what they got wrong

• Fluent spoken and written English (C1 or above) and based in Latin America

• Interest in how AI search (GEO) changes acquisition (a plus, not required)

Beneficios: • Paid trial of 1-3 months, about 40 exclusive hours a week, with milestone-based pay and a 7-day termination notice

• $4,000-4,500 per month, depending on experience

• Strong overlap with US Eastern hours; the interviews are on camera

• Conversion to a permanent role, through an employer of record, if the trial goes well