Junior Paid Social Marketing Specialist

Junior Paid Social Marketing Specialist Full-Time | 40 Hours/Week | Remote

About the Role Our client is a US-based consumer brand operating in the retail and e-commerce space. The company sells its products through major retail and e-commerce channels, including Amazon, Walmart, Target, and large supermarket chains.

With a strong focus on performance-driven growth, the company invests heavily in digital advertising and works across multiple paid media platforms to drive customer acquisition, sales, and brand growth.

They are looking for a detail-oriented and proactive Paid Social Marketing Specialist to support campaign execution, performance tracking, creative testing, and reporting across multiple advertising platforms.

This role is ideal for someone with hands-on experience managing significant advertising budgets, analyzing campaign performance, and maintaining accurate campaign setups and reporting. Experience working with consumer brands and retail or e-commerce businesses is strongly preferred.

Key Responsibilities

• Set up, launch, and manage advertising campaigns across Meta, TikTok, Snapchat, and AppLovin.

• Upload and organize creative assets, ad copy, and targeting structures.

• Perform quality assurance checks to ensure campaigns are launched accurately and meet platform and brand standards.

• Translate agency-provided scripts and briefs into organized ClickUp tasks for video editors and landing page designers.

• Track creative production tasks, deadlines, completion status, and turnaround times.

• Assist with weekly performance dashboards using data from Meta Ads Manager and landing page tools.

• Maintain tracking spreadsheets for ad spend, campaign results, creative performance, and testing priorities.

• Conduct bi-weekly creative and funnel audits to identify opportunities for improvement.

• Summarize findings and flag potential optimizations across ads, landing pages, and audience segments.

• Collaborate with media buyers, copywriters, and editors to ensure timely campaign execution.

• Maintain internal documentation, update SOPs, and follow up on assigned tasks.

Requirements

• 2+ years of experience in paid social advertising, particularly with Meta Ads Manager, or a related digital marketing role.

• Familiarity with Meta Ads Manager and paid social campaign structures.

• Proficiency in Google Sheets or similar spreadsheet tools.

• Experience with ClickUp or other project management platforms.

• Strong organizational skills and exceptional attention to detail.

• Ability to follow checklists, SOPs, and established workflows with minimal supervision.

• Strong written and verbal communication skills.

• Ability to manage repetitive operational tasks, meet tight deadlines, and prioritize effectively.

• Reliable internet connection and experience working remotely.

• Based in Latin America and available to work 8 AM–5 PM EST .

Ideal Candidate The ideal candidate is detail-oriented, dependable, and eager to grow in performance marketing. They enjoy working with data, creative assets, and campaign operations, and can consistently execute tasks accurately while keeping projects organized and on schedule.

Type: Full-Time Hours: 40 hours per week Schedule: 8 AM–5 PM EST