Sr. Link Building Specialist

Sr. Link Building Specialist Salary: Up to $2,500 USD/month Remote – LATAM-based candidates only TalentCross connects top LATAM talent with leading US-based companies. We focus on long-term remote opportunities where professionals can grow, contribute, and make a real impact.

About the Client Our client is a fast-growing digital marketing company specializing in competitive SEO markets. They focus heavily on off-site SEO strategies to drive measurable results for their clients.

About the Role We are looking for a Sr. Link Building Specialist who can go beyond execution and contribute to strategy. This role combines hands-on link acquisition with strategic planning, working closely with internal teams to deliver high-quality SEO campaigns.

Responsibilities

• Lead complex, high-priority link-building campaigns across: Guest posting Niche edits Local sponsorships Digital PR Citations Authority link acquisition

• Develop and execute a monthly landing page and anchor text strategy to: Align link acquisition with priority pages across client sites Ensure a natural, diverse anchor text distribution Support keyword ranking goals without over-optimization Continuously refine targeting based on performance data and SERP movement Balance link velocity and page-level authority growth

• Conduct competitor backlink analysis to: Identify strategic opportunities Inform campaign direction Maintain competitive positioning

• Ensure all placements meet established quality standards

• Build and maintain relationships with: Publishers Site owners Journalists

• Develop outreach messaging that drives responses and engagement

• Cultivate long-term partnerships to generate consistent link opportunities

• Review campaigns to ensure quality, consistency, and performance

• Collaborate cross-functionally with: Content team SEO team Account team

• Align link-building efforts with broader marketing and client strategies

Requirements

• 3+ years of SEO experience with a strong focus on link building and off-site strategy

• Demonstrated experience running outreach campaigns at scale

• Solid understanding of backlink quality, anchor strategy, and Google's ranking factors

• Proficiency with Ahrefs, SEMrush, Screaming Frog, GA4, and Google Search Console

• Strong written communication skills, particularly in outreach and relationship building

• Highly organized with the ability to manage multiple campaigns simultaneously

• Agency experience preferred

Why Join Us

• Fully remote work setup

• Unlimited PTO

• Wellness reimbursement program

• Work with a high-performing SEO team

• Opportunity to grow into a strategic leadership role

Originally posted on Himalayas