Customer Marketing Manager

Customer Marketing Manager Location: Remote (LATAM Applicants Only) Schedule: Full-Time (40 Hours/Week - 9:00 AM–5:00 PM US Central Time) Compensation: $10/hr USD (approximately $1,700/month)

Company Overview Our client is an early-stage B2B technology company building an AI marketing platform for lean marketing teams. The product learns a company's brand, audience, goals, and campaign history, then executes real marketing work across campaigns, content, paid ads, lead research, reporting, CRM workflows, and GTM operations. This role owns the customer experience from the moment a customer signs on through successful, ongoing adoption.

Position Overview The Customer Marketing Manager will own onboarding, activation, and ongoing account management for a portfolio of roughly 50 customers, turning new signups into activated, retained users. The person in this seat runs onboarding calls, drives persistent follow-up until customers hit their win metrics, and escalates product friction to engineering. The ideal candidate is a customer-facing performance marketer who has personally run paid campaigns on Meta or Google and can translate a customer's marketing problem into the right workflow inside the platform.

Key Responsibilities

• Own the customer journey from onboarding through activation and ongoing success , ensuring customers are set up correctly, reach early value, and continue successfully adopting the platform.

• Manage a portfolio of approximately 50 customer accounts , proactively conducting onboarding calls, check-ins, follow-ups, and troubleshooting sessions to drive engagement and reduce churn.

• Apply hands-on paid advertising and performance marketing expertise to help customers launch, manage, troubleshoot, and optimize campaigns across platforms such as Meta Ads, Google Ads, and LinkedIn Ads .

• Help customers understand campaign and funnel performance, identify opportunities for improvement, and translate their marketing goals into effective workflows across paid ads, content, lead generation, CRM, reporting, and outreach.

• Guide customers through platform setup and integrations, including their marketing tools, ad accounts, and CRMs such as HubSpot .

• Serve as a primary point of contact for customer questions and issues, resolving problems directly when possible and coordinating with product and engineering when technical escalation is required.

• Monitor key customer-success metrics, including activation, time to value, product adoption, customer health, retention, and churn risk , while maintaining accurate account information and next steps in the CRM.

• Identify recurring customer pain points and opportunities to improve onboarding, product workflows, customer communication, and internal processes as the company scales.

Qualifications Required Qualifications

• Minimum 3 years of experience in customer success, account management, operations, or a similar customer-facing role in SaaS, AI, martech, or B2B technology

• Experience running paid marketing campaigns targeting the U.S. market and an understanding of marketing to U.S. customers and audiences.

• Recent, hands-on paid advertising experience , personally managing live campaigns on at least one major platform. Meta Ads is strongly preferred , with Google Ads and LinkedIn Ads also highly relevant.

• Practical understanding of digital marketing and lead generation , including paid acquisition, marketing funnels, CRM workflows, and outbound/outreach.

• Ability to manage multiple customer accounts and priorities simultaneously while maintaining strong organization, documentation, and follow-through.

• Strong communication, problem-solving, and analytical skills, with the ability to explain marketing, technical, or AI-enabled workflows to customers in simple and actionable terms.

• Fluent English (C1/C2) with excellent written and verbal communication skills

Preferred Qualifications

• Familiarity with HubSpot or similar CRMs and marketing/analytics tools such as GA4, Google Tag Manager, Meta Pixel, or similar platforms.

• Marketing experience in healthcare, fintech, or real estate is a plus.

Work Environment & Compensation

• Location: Remote (LATAM Applicants Only)

• Schedule: Full-Time, 40 hours per week, 9:00 AM - 5:00 PM US Central Time

• Compensation: $10/hour USD (approximately $1,700/month)

• Account Portfolio: Approximately 50 customer accounts as the portfolio scales

Candidates with strong customer-facing experience and recent, hands-on paid advertising expertise and experience marketing to U.S. audiences are strongly encouraged to apply.