WOW Remote Teams / Marketing
Brand Voice Copywriter
nuevaDesde Argentina
- Remoto desde Argentina
- Contrato
- Remoto
- Semi senior
Requisitos
- inteligencia artificial
- contenidos
- redes sociales
- branding
- • inglés native
La búsqueda
This is a remote position. Our client is looking for a Brand Voice Copywriterwho can bring consistency, personality, and clarity to every piece of content they produce. This opportunity is ideal for a talented writer with exceptional editorial instincts, the ability to adapt to different communication styles, and a passion for creating engaging marketing content. Theirbusinessoperatesinthedigitalmarketingindustry,helpingprofessionalservicefirmsstrengthentheironlinepresencethroughsearchvisibility,websitedevelopment,advertising,andsocialmedia.Inrecentyears,theyhavecontinueddevelopingtheirserviceofferingsandinternalsystemstosupportscalablegrowth. AstheirBrandVoiceCopywriter,youwillberesponsiblefordeveloping,documenting,andmaintainingthreedistinctcommunicationstyles:thecompany'sbrandidentity,itsexecutiveleadershipvoice,anditsinternalcommunications. Youwillworkcloselywithacollaborativemarketingteamtocreatecompellingcontentacrossmultipleplatformswhileensuringthateverymessagereflectstherighttone,audience,andpurpose. Thispositionrequiresmorethanexcellentwritingskills.Theyarelookingforsomeonewhocanrecognizewhencontentdoesn'tsoundright,improveexistingdrafts,andturnevolvingbrandguidelinesintoconsistent,high-qualitycommunications.
Responsibilities
• Develop,refine,anddocumentthreedistinctcommunicationstylesforcorporatemarketing,executivemessaging,andinternalcommunications.
• Establishclearbrandvoiceguidelinestoensureconsistencyacrossallwrittenmaterialsandcommunicationchannels.
• Createengagingcontentforblogs,emailcampaigns,socialmedia,websites,andotherdigitalmarketinginitiatives.
• Produceapproximately37originalcontentpiecesmonthly,includingweeklyblogposts,prospectingemails,andsocialmediacontentacrosssixplatforms.
• Writecustomercommunications,videoscripts,andotherrecurringmarketingmaterials.
• Reviewandeditmonthlyprintnewsletterstomaintaineditorialqualityandbrandconsistency.
• Developcompellingcasestudies,landingpages,leadmagnets,emailnurturesequences,andsalesenablementmaterials.
• Writeandrefinewebsitecopytostrengthenbrandmessaging,improvereadability,andengagetargetaudiences.
• Ghostwriteexecutivethoughtleadershipcontent,includingLinkedInposts,industryarticles,andprofessionalinsights.
• Prepareawardnominations,speakingapplications,andpublicationpitchestostrengthenexecutivevisibility.
• Createinternalcommunications,includingcompanyannouncements,employeerecognitionmessages,andmonthlyteamnewsletters.
• Developcopyfortradeshowsandindustryevents,includingpromotionalmaterials,boothdisplays,postcards,andfollow-upemailsequences.
• Editandimproveexistingdrafts,ensuringaccuracy,clarity,consistency,andalignmentwiththeintendedbrandvoice.
• LeverageAI-poweredwritingtoolstostreamlinecontentdevelopmentwhilemaintaininghigheditorialstandards.
• HelpdevelopandoptimizeAI-assistedwritingworkflowsthatsupportconsistent,scalablecontentproduction.
• CollaboratewiththeDirectorofContent,executiveleadership,marketingcoordinators,designers,andexternaleditorialpartners.
• Translatecreativebriefsintoeffectivewrittencontent,proactivelyidentifyingmissinginformationandrequestingclarificationwhennecessary.
• Managemultiplewritingassignmentsandmaintainestablishedpublishingscheduleswithoutcompromisingquality.
• Incorporateeditorialfeedbackefficientlyandapplyimprovementsconsistentlyacrossfuturedeliverables.
• Maintainorganizedcontentworkflowsandcontributetothecontinuousimprovementofbrandcommunicationprocesses.
Requirements
• Native or near-native proficiency in American English, with exceptional grammar, vocabulary, and cultural fluency.
• Demonstrated ability to write convincingly in multiple brand or personal voices while maintaining clear distinctions between them.
• Strong marketing copywriting skills across email campaigns, blogs, websites, social media, and other digital channels.
• Excellent editing and proofreading abilities, particularly when refining existing or AI-assisted drafts.
• Experience creating both concise, conversion-focused copy and detailed long-form content.
• Ability to understand creative briefs, identify information gaps, and produce content aligned with established objectives.
• Familiarity with AI-powered writing tools and the editorial judgment to recognize their limitations.
• Strong organizational skills and the ability to manage recurring deadlines independently.
• Receptiveness to constructive feedback and the ability to implement revisions accurately.
• A proactive, resourceful approach to problem-solving and continuous improvement.
• Availability to overlap with U.S. business hours for at least four hours daily.
• Ability to work effectively in a fully remote, internationally distributed team.
Qualifications
• Professionalexperienceinmarketingcopywriting,brandcommunications,contentwriting,oreditorialroles.
• AportfoliodemonstratingstrongAmericanEnglishwritingacrossmultipleformatsandaudiences.
• Experienceadaptingwritingstylesfordifferentbrands,executives,orstakeholders.
• Provenabilitytodeliverpolishedcontentinfast-pacedenvironmentswithrecurringpublicationschedules.
Preferredqualifications
• Previousexperiencewritingforlawfirms,legalmarketingagencies,orotherprofessionalservicebusinesses.
• Backgroundworkingwithinadigitalmarketingagency,particularlyontheagency'sownbrandandmarketinginitiatives.
• Experiencedevelopingormaintainingbrandvoiceandeditorialstyleguides.
• UnderstandingofSEOfundamentalsandcontentoptimizationforAI-poweredsearchexperiences.
• Familiaritywithprintmarketing,conferencematerials,andtradeshowcommunications.
• Experienceghostwritingforexecutivesorsupportingthoughtleadershipcampaigns.
Benefits 100% Remote:Work from anywhere in Latin America.
Full-TimePosition:IndependentcontractorengagementwithatleastfourhoursofdailyoverlapwithU.S.businesshours.
Originally posted on Himalayas
Publicado en Himalayas. Los datos de requisitos los extrae Maru del aviso: ante cualquier duda, manda el aviso original.